Must-attend Events

INTERCHARM shows are key beauty industry events, which bring together thousands of beauty professionals, beauty businesses and cosmetics lovers at their venues

InterCHARM (autumn)

October 27-30, 2021

Moscow, Crocus Expo, Pavilion 3

InterCHARM is the largest perfumery and cosmetics exhibition in Russia, the CIS, Central and Eastern Europe which brings together in Moscow the Russian and international well-known and new manufacturers and distributors of perfumery and cosmetics, tools and equipment for cosmetology, aesthetic medicine, hairdressing, nail service, as well as technologies for the salon business, raw materials, ingredients and beauty business services.

Within 4 days of InterCHARM the future trends of the beauty industry are set - the foundation of the trading variety, beauty salons and industry professionals offers for the coming year. Rich exposition, presented at more than 900 stands, allows you to solve any problems of a beautiful business, hold negotiations on supplies and determine new paths for business development.

INTERCHARM Professional (spring)

April 21-23, 2022

Moscow, Crocus Expo

INTERCHARM Professional is the largest specialized exhibition  for professionals in the beauty industry and salon business in Russia and the CIS. The Show integrates an exhibition of domestic and foreign developments in the field of professional cosmetics and cosmetology, nail service, hairdressing, makeup, dermatology, aesthetic medicine, trichology, podology and permanent makeup; as well as professional events - practical conferences, symposia, master classes and championships.

Annually INTERCHARM Professional becomes the leading center of industry novelties and a main spot for professional dialogue between manufacturers, distributors, owners of beautiful businesses and industry experts.

InterCHARM Korea

September 15-17, 2021

South Korea, Seoul, COEX, Halls C, D

InterCHARM Korea is the leading beauty event in South Korea that offers the entire industry the opportunity to get together, make new contacts and develop collaboration.

At InterCHARM Korea, more than 30,000 visitors get acquainted with more than 400 exhibitors from different countries to learn about K-beauty's unique trends and innovations, new distribution channels, packaging and production, as well as to establish strong relationships with leading professionals and retailers.